Networking, an effective piece of your overall marketing plan
Everyone talks about networking, and about working a room, and a lot of people try to do it but with little success.
I’m one of them – shy and quiet in a crowd. I can hide in a crowd better than anyone I know, in spite of the fact that I love meeting and talking with new people. It’s just that reluctance to “butt in” that stops me. So I stand around and look stupid until someone talks to me. Sometimes they do, and sometimes they form an opinion that I’m stuck up so they leave me alone.
My favorite thing is to spot a kindred soul – someone also standing looking stupid – and then I have the nerve to go say hello.
So, I was tickled to find a good “how-to” article today. It’s by Ilise Benum, a top expert in the field of self-promotion.
You can read it yourself at: http://biznik.com/learn/articles/business-networking/how-not-to-network
Even if you aren’t the shy type, the article will give you tips to make your networking more effective from a marketing / self-promotion standpoint.
Best success!
Marte
Posted: January 18th, 2008 under marketing, networking, self-promotion.