Marketing on Google – Now you pay even if there are no clicks
When did Google make the change? Looks like maybe it was while I was sleeping.
In light of the housing crisis and the number of real estate agents who are scared out of their wits about trying to make a living, I decided to drastically reduce the price of my Real Estate Career Builder course – and to do a pay per click campaign to let everyone know.
When I got to Google I was in for a surprise: Yesterday I made some changes to my existing pay per click ads – today, when I decided to do something new and different, I had to pay to open a new account! Was this a surprise to everyone, or had I just not been paying attention?
Whatever – Google made some serious money today! The fee to set up an account is only $5, but just think how many people like me paid that $5 today!
Will this make any difference in how many people use pay per click? I doubt it. $5 isn’t enough to scare off anyone serious about wanting traffic.
What do you think?
Posted: October 9th, 2008 under marketing, real estate marketing, realestate.
Tags: marketing, real estate course