Thoughts on Real Estate Marketing…

Seems like some people are mailing me 2 or 3 times a day lately. I know they’re working hard to sell their products, but I think this is overkill! I’ve gotten so tired of seeing them in my inbox that I don’t bother to read their messages any more. How do you feel about that? [...]

Yesterday I wrote about embracing your competition – and finding out that perhaps instead of competition they could be allies. Today I made my semi-weekly trip to town for groceries, and since the horse was getting low on grain, stopped at the feed store. Jack, the properietor, was talking about how nice it would be [...]

My in-box this morning held a very insightful email from Ilise Benum about competition.  It made me stop and think about my own competition, and about yours. Before I go on, take a minute to read her post – then come back. Find her letter here. I’ve been nagging Realtors for some time to create [...]

I’m sure it depends upon where you do business, and who your customers are, but if you live in a town like ours, I think it would. There’s something about colored lights, shiny papers, images of Santa and snowmen, trees, and wrapped packages that act like a magnet for people who love and appreciate the [...]

Seems like our media sources are determined to put Americans in a panic. I have to wonder why they want that. Last week I told you about a news article screaming doom over Washington State budget cuts – which turned out to be not cuts to any current budgets, but cuts in the increases the [...]

For about the last 20 years I’ve thought about this idea – but I know I’m not ever going to do it. My skills are in writing and marketing, not setting up a manufacturing business, even if it would be a “cottage industry.” So, I’ll tell you and maybe you can make it happen: A [...]