A Marketing Lesson?
Randy from our Working Copywriter’s forum shared a great video today: http://bit.ly/z2GU5
He said he saw it at a marketing conference, but I think perhaps it’s a lesson in customer service and how negative press can affect a business. I read in the comments that United Airlines stock took a 10% dive as a result of this video.
The name of the video is “United Breaks Guitars”... give it a listen!
Posted: July 22nd, 2009 under advertising, marketing.
Tags: marketing, video
