Thoughts on Marketing…

If you’re on the East coast dealing with flooding, power outages, and worse, your business is very obviously affected. Either you’re “out of business” for the time being, or you’re going 17 directions at once working on clean up, delivering supplies, tending to those who were injured, or working in some other capacity that’s a [...]

Here we are, baking in the August heat, and I’m asking you about the holidays. Am I goofy? No, at least not about that. The truth is, NOW is the time to prepare for the holiday season. If you have goods and services that sell as holiday gifts, now is the time to get your [...]

Almost any working real estate professional will tell you that offering your home “For Sale by Owner” is not a very good idea. But partly as a result of a successful website called ForSaleByOwner.com, thousands of homeowners have given it a try. They simply don’t realize the many steps involved in marketing, selling, and closing [...]

First, although it has nothing to do with real estate or marketing of any kind, I have to relate some good news I saw this evening: A young Boy Scout who had been missing was found alive and well. Now… The following is a post I entered on Active Rain last night. It seemed to [...]

Whether you’re in real estate sales or any business where customers make appointments, this restaurant solution can help you solve the problem of “no-shows.” Have you ever been “stood up” by a potential client or customer? If you’ve been in business long, you probably have. People change their minds and somehow “forget” to let you [...]

With the advent of QR (quick response)Codes, real estate agents and small business people across the country (or the world) are finding ways to use them to drive more traffic to their websites. But most business people have a good supply of printed materials on hand – and don’t need the expense of having everything [...]

You’ve no doubt heard snide remarks about people who “work the room” looking for clients at every event. Other people see them coming and try to get out of the way fast. Poor them. Someone, somewhere along the way, told them that was the way to network and pick up new client leads. But how [...]