Archive for January 31st, 2012
Good Marketing Messages are Like Conversations
You want people to read your marketing messages, right? Then let your copy be a conversation… Not a lecture, not a demand, not even a blatant advertisement. Before you sit down to write, think about the people you want to reach. Then narrow that down to just one of them. Picture that person in your [...]
Posted: January 31st, 2012 under copywriting, e-mail marketing, effective marketing, marketing.
Comments: 2