Thoughts on Real Estate Marketing…

You’ve no doubt heard snide remarks about people who “work the room” looking for clients at every event. Other people see them coming and try to get out of the way fast. Poor them. Someone, somewhere along the way, told them that was the way to network and pick up new client leads. But how [...]

Let your email signature act as a silent salesman, traveling the world, promoting your services.

That crazy thought entered my head today, and I decided that yes, it could. If you don’t smoke, you won’t know what I’m talking about, but if you do, you will. When attending conferences, there’s often a break between speakers when smokers rush outside for a quick puff before the next session. Different individuals choose [...]

Sometimes a good idea just jumps out at you – and that’s what happened to me when I read a post on Active Rain yesterday. This was a lead generation tip for Realtors, but any business that provides a “big” service could use it. After you’ve closed on the sale of a home (or installed [...]

Everyone talks about networking, and about working a room, and a lot of people try to do it but with little success. I’m one of them – shy and quiet in a crowd. I can hide in a crowd better than anyone I know, in spite of the fact that I love meeting and talking [...]