Archive for 'sales'
If You Don’t Make the Sale, Don’t Get Mad, Get Permission to Follow-up
Getting mad when you don’t get the sale can be a sales career killer. Don’t do what this young man did.
Posted: November 21st, 2010 under follow up, marketing, sales.
Tags: follow up, marketing, sales
Comments: none
Communicating With Customers a Two-Way Street
The following is about real estate, but it could be said for any product or service you sell. Listening to customers “want list” and learning the reasons why they want what they want will strengthen your communication – and help you close more sales! Quite often, when real estate agents think about communicating with customers [...]
Posted: May 10th, 2010 under communication, customer relations, real estate sales, realestate, sales.
Tags: communicate with customers, communication, customer service, listening skills in sales, salesmanship
Comments: none
Increase Sales With Client Follow-up
Good customer service includes service before, during, and after the sale. And it’s the “after the sale” part that makes a salesman really stand out from his or her competitors. Why then, don’t all sales people follow up with clients? Why don’t they put it in their schedules and make sure it gets done regularly? [...]
Posted: January 8th, 2010 under customer retention, customer service, follow up, marketing, sales.
Tags: customer service, follow up, marketing, sales professions
Comments: 3
Marketing smarter instead of more expensively
Your prospects – the people who are still spending money – see thousands of advertising messages every single day. I read somewhere that we see more now in a week than our great-grandparents saw in a lifetime. And I don’t doubt it – Just the junk e-mail puts a hundred or so in front of [...]
Posted: August 10th, 2008 under advertising, copywriting, email marketing, marketing, sales.
Comments: none
Use the holidays to spark your marketing creativity
Did you do a promotion for St. Patrick’s Day? I’ll have to admit that I did not do any promotion for my copywriting business – but I think we all should be looking at each of the holidays that come along as a good reason to make contact with our client lists, and even reach [...]
Posted: March 15th, 2008 under copywriting, holidays, marketing, promotions, sales.
Comments: none
Should you ever turn away business?
You market diligently to get new business – should you take all that comes your way? I don’t think so. But maybe that’s because I turned down what might have been an extensive and lucrative copywriting project just recently. The clients wanted me to write a letter promoting someone I think is a monster. I [...]
Posted: September 24th, 2007 under job satisfaction, marketing, sales.
Comments: none