Thoughts on Marketing…

We all have different thresholds regarding wrong and right, moral and immoral.
I personally think it’s immoral to abandon a dog. Someone else thinks its no big deal. But this isn’t about dogs…
It’s about marketing, and things you can do to promote yourself and your business.
I just read about a business that donated 150 tuxedos to [...]

I know this – I harp about this – and I’ve gotten good at remembering to do it in my ezines and on my web pages.
But, earlier today I offered you a link to a one day sale and all it did was take you to a page with a picture of the banner. That [...]

Last night my son came to dinner, and he brought along a little “throw away”  newspaper/magazine. You know the kind you get to browse through while you’re waiting for your lunch at a diner.
It had a few good articles and he always chuckles over the personals page, but this time it had a guest commentary [...]

Not about marketing today…
I came across this story on a forum today and thought it was special. So I wrote and asked permission to share it.
This year, when so many are worried about money and about how to buy enough gifts to please their friends and family, it seemed especially touching.
So… Here is Angie’s story…
It’s [...]

Whether you’re thinking of building a new home, or marketing new home construction, you should know that the new Homebuyer Tax Credit does extend to new construction.
Remember, this isn’t just for first-time buyers any more – and first time buyers don’t necessarily have to BE first time buyers.
Oh such confusion!
Why they chose some consumers and [...]

Do you know the reason for advertising?
Some folks, especially those high-powered ad agency types, seem to have forgotten it. It is to create sales, which mean income, which hopefully mean profits for the business or individual. Period. That’s it.
All the other parts and pieces lead right back to that. Branding is done so consumers will [...]

Ever have a customer who wanted to buy – and the salesman refused to let them?
That’s pretty much what happened to me today, with the Real Estate Career Builder Course and with the Fundraising Primer. And I’m so fed up with Payloadz that I’m trying to figure out how to just get rid of them.
This [...]

What a week this has been! But hopefully my troubles can carry some lessons for me – and for you as well.
After my computer crashed a year and a half ago, I bought an external hard drive, and started using it – sometimes. This time I was only about a month behind… Not good!
And, even [...]

Yesterday a client told me about a fun new toy she found on line. It’s called Wordle, and it takes words from a block of copy or from your blog and turns them into a word picture.
I chose an article about marketing through giving thanks, inserted it into a block on the site, and this [...]

Keeping yourself on track, marketing consistntly and well, takes self discipline.
Running your business, the distractions of daily life, and failure to make yourself take the time to create a marketing plan and stick with it can result in half-hearted, ineffective marketing methods.
That said, I bring you a “motivational moment” from one of my favorites: Brian [...]