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Marketing Wouldn’t Matter if Not for Them…

Sometimes it’s good to stop and remember why we have the freedom to run our businesses, market our products, and even to send each other videos such as this one…

Take a Break from marketing… to just smile

On Memorial Day, Give Thanks

Do You Consider This Marketing Tactic Immoral?

We all have different thresholds regarding wrong and right, moral and immoral. I personally think it’s immoral to abandon a dog. Someone else thinks its no big deal. But this isn’t about dogs… It’s about marketing, and things you can do to promote yourself and your business. I just read about a business that donated [...]

Always Check Your Links!

I know this – I harp about this – and I’ve gotten good at remembering to do it in my ezines and on my web pages. But, earlier today I offered you a link to a one day sale and all it did was take you to a page with a picture of the banner. [...]

Marketers: Seek to Communicate, not Impress

Last night my son came to dinner, and he brought along a little “throw away”  newspaper/magazine. You know the kind you get to browse through while you’re waiting for your lunch at a diner. It had a few good articles and he always chuckles over the personals page, but this time it had a guest [...]

A Christmas Story

Not about marketing today… I came across this story on a forum today and thought it was special. So I wrote and asked permission to share it. This year, when so many are worried about money and about how to buy enough gifts to please their friends and family, it seemed especially touching. So… Here [...]

The Homebuyer Tax Credit and New Home Construction

Whether you’re thinking of building a new home, or marketing new home construction, you should know that the new Homebuyer Tax Credit does extend to new construction. Remember, this isn’t just for first-time buyers any more – and first time buyers don’t necessarily have to BE first time buyers. Oh such confusion! Why they chose [...]

The Reason For Advertising

Do you know the reason for advertising? Some folks, especially those high-powered ad agency types, seem to have forgotten it. It is to create sales, which mean income, which hopefully mean profits for the business or individual. Period. That’s it. All the other parts and pieces lead right back to that. Branding is done so [...]

Snarling about Payloadz.com

Ever have a customer who wanted to buy – and the salesman refused to let them? That’s pretty much what happened to me today, with the Real Estate Career Builder Course and with the Fundraising Primer. And I’m so fed up with Payloadz that I’m trying to figure out how to just get rid of [...]