Archive for 'web content'
Website content can get outdated quickly. Go through these 4 steps to make sure your site is up to date and accurate.
Posted: December 26th, 2010 under copywriting, internet marketing, web content, web copy, web copywriting, web marketing.
Tags: copywriting, internet marketing, marketing, web copy, web marketing
Not all content is beneficial content. Nearly every guru is touting the benefits of adding content to your website. Some say regular posts on your blog are enough, while others say you need to fill your site with content pages to attract the search engines. As a marketer, I agree that the more content, the [...]
Posted: August 11th, 2010 under search engine optimization, SEO, web content, web copy, web marketing, web pages.
Tags: email marketing, search engine optimization, SEO, web marketing, web pages
Some Internet marketers are making three big mistakes that can cost them business. And all three mistakes stem from the belief that “Everyone has high speed.” Nothing could be farther from the truth. So unless your target audience is limited only to high-income city dwellers, creating your site for high speed is costing you sales. [...]
Does your website include an “About Us” page? You may think it isn’t important – that the goods and services you offer to the public are what count. But it is important. It all revolves around the issue of trust. The Internet is filled with websites owned by people posing as something they’re not. Just [...]
Posted: May 24th, 2010 under advertising, internet marketing, marketing, web content, web marketing.
Tags: about us pages, building trust, effective marketing, marketing, marketing copy, trust, web marketing
Real estate is a “people” business – with success depending not just upon technical expertise and skill, but also upon interpersonal relationships. Because buyers, sellers, and agents work so closely together, trust and even camaraderie are important elements. Having something in common in addition to a real estate transaction helps create that trust, because humans [...]
Posted: May 23rd, 2010 under real estate, real estate advertising, real estate sales, realtor promotion, self-promotion, web content, web copy, web marketing.
Tags: internet marketing, law of attraction, marketing, real estate marketing, self-promotion
“The difference between the right word and the nearly right word is the same as the difference between lightning and the lightning bug. ~ Mark Twain When Mark Twain made that statement, I’m sure he was talking about the word choices that speakers and authors make in order to create specific thoughts and feelings in [...]
Posted: May 22nd, 2010 under article marketing, web content, web copy, web copywriting, web marketing.
Tags: article marketing, effective marketing, low cost marketing, web marketing, web pages