Archive for 'web marketing'
A “Hot Tip” to Make Your Website More Effective
Surfing the net and looking at real estate sites tonight, I just came across a tip that might help you keep visitors on your pages a little longer – or at least help them find their way a little easier. Check out this post by web designer David Smith.
Posted: December 13th, 2011 under real estate self promotion, web marketing.
Tags: tips for better websites, website tips
Comments: none
Your Website: A Public Service or a Marketing Tool?
Take a look at your website today, then decide: Is this site a public service or a marketing tool? It might be filled with all kinds of useful advice and tools for your visitors. And you might think that’s enough to make them love you and use your services. But it’s not. They may feel [...]
Posted: November 27th, 2011 under real estate ezine, real estate marketing, real estate self promotion, web copy, web marketing.
Tags: real estate copywriting, real estate marketing, real estate website
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Real Estate Marketing – Automate for Consistent Marketing
Prospecting is one of those activities that real estate agents know they must do, but one that gets shoved to the bottom of the list during busy times. They’ll probably remember to hand out a business card when they meet someone new, but getting a marketing piece written and sent to their sphere of influence [...]
Posted: October 16th, 2011 under real estate letters, real estate marketing, real estate self promotion, web marketing.
Tags: drip marketing, real estate letters, real estate marketing, real estate self-promotion
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How Many People Have Paid to Send me this Message?
For the past several days I’ve been getting this message: “We can see you have a good web site but you could use a significant increase in targeted web traffic. We can review your site for free and show you how you can improve this portion of your online business right away. Reply to us [...]
Posted: September 9th, 2011 under web marketing.
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Is Your Real Estate Website a Marketing Tool?
Your Website is supposed to be a Marketing Tool, Not a Public Service, and yet… far too many real estate websites merely provide a home search service – or a form that allows homeowners to estimate the value of their own home. (And in my opinion, those should be removed from ALL real estate websites.) [...]
Posted: September 4th, 2011 under effective marketing, internet marketing, marketing, real estate copywriting, real estate marketing, real estate self promotion, web marketing.
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Have You Read Your Own Website Lately?
You should – especially if it isn’t bringing you as much business as you’d like. So go there today. Read it as if it wasn’t yours, and see if it’s giving your visitors a reason to stay and explore – or a reason to choose you and your product or service over all others. I [...]
Posted: July 31st, 2011 under copywriting, internet marketing, web copywriting, web marketing, web pages.
Tags: freelance copywriter, internet marketing copy, web marketing
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Have You Investigated Google +1?
I had never heard of it until this morning – and now I’ve just spent 4 hours fooling with it! Darn new technology anyway. Tammy Emineth is a SEO expert who blogs on Active Rain, and this morning she was explaining Google +1 – It’s Google’s answer to Facebook’s “like.” If you’re interested, I suggest [...]
Posted: July 1st, 2011 under internet marketing, Uncategorized, web marketing.
Tags: Google 1+, internet marketing, web marketing
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That Video Problem – Revisited
Video is the wave of the future – I know, because “everyone” says so. But guess what? It’s not the be-all and end-all that some proclaim. Why? Because people like me will never see it, never hear it. We’re that bunch who live away from the cities – away from easy access to high speed [...]
Posted: June 24th, 2011 under advertising, internet marketing, video, web marketing.
Tags: danger of video marketing, internet marketing, video marketing
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Does YOUR Website Make This Mistake?
Today’s email brought a link to a program that looked interesting, so I clicked. And just as soon as the page loaded, it started talking. It wasn’t just an introduction, either. It was a 15 minute video. I didn’t want to take the time right then to watch a video, so thought I could “turn [...]
Posted: June 22nd, 2011 under e-mail marketing, email marketing, internet scams, Uncategorized, web marketing.
Comments: none
“That Won’t Work With My Customers”
How many times have you heard someone say that? Usually, it’s when they’ve been complaining about lack of business and someone is throwing out suggestions for improvement. In most cases, the person doing the suggesting is someone who has gotten results with whatever marketing tactic they’re suggesting. Now I realize there ARE some ideas that [...]
Posted: June 10th, 2011 under e-mail marketing, internet marketing, lead generation, web marketing.
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