Thoughts on Real Estate Marketing…

When writing to my real estate copywriting clients, I always nag about checking and double-checking the links on their websites and in their emails. But I have to admit, once in a while I get sidetracked and forget. I’m sure glad I didn’t forget today! Seeing that my Active Rain profile was in sad need [...]

Photos and graphics can add interest and contribute to the thoughts you want to convey with your blog posts. But… where to get them? Taking and using your own photos is always best, but not always possible. Stealing photos from other people’s blogs and websites is possible – but illegal. You don’t want to land [...]

Yes – they do it every day, and they don’t even know it! If you read Active Rain, you know that there are more than 200,000 agents there – and while a good number aren’t active, many blog almost daily and comment on several other blogs each day. These agents voice their opinions, so it [...]

Last week on Active Rain I asked someone how he was able to change fonts, font sizes, colors, etc. on his blog posts. I sure couldn’t. He told me to download Scribefire for Firefox, so tonight I did. This is my first attempt at using it. I like to think I’m a cooperative person and [...]

Today’s mail was full of goofy things – one of them was from a service that sends links to blog posts. The title for the first post said, in part, “Guiding Your Down the Path to Home Ownership.” That was strange enough – guiding your what down the path? Then, although the title indicated that [...]

Your competitors have blogs. People in industries related to yours have blogs. Are you reading them and taking the time to add a comment? If you want to increase exposure for your own business, you should. Every time you comment you have the opportunity to invite people back to your site, and on many blogs [...]