Thoughts on Marketing... » entrepreneurs http://marte-cliff.com/wordpress Copywriting, ideas to build your business, observations on the world of marketing Sun, 25 Jul 2010 23:30:48 +0000 en hourly 1 http://wordpress.org/?v=3.0 An Idea For an Entrepreneur: Long-legged Long Underware for Ladies http://marte-cliff.com/wordpress/2008/12/an-idea-for-an-entrepreneur-long-legged-long-underware-for-ladies/ http://marte-cliff.com/wordpress/2008/12/an-idea-for-an-entrepreneur-long-legged-long-underware-for-ladies/#comments Tue, 02 Dec 2008 08:24:52 +0000 Marte Cliff http://marte-cliff.com/wordpress/?p=213 For about the last 20 years I’ve thought about this idea – but I know I’m not ever going to do it. My skills are in writing and marketing, not setting up a manufacturing business, even if it would be a “cottage industry.”

So, I’ll tell you and maybe you can make it happen: A company that makes and sells women’s long underware in long leg lengths!

I was reminded of this again this week when I attended a bonfire. I don’t like to be cold, and since the temps were hovering in the mid 30′s, I bundled up. By the time I got back home I could hardly wait to get those darned long johns off because they were cutting off circulation to the calves of my legs!

You see, I have long legs. They’re skinny, but they’re long. Standing still I need a 34″ inseam. And of course that means I need a bit more length than that if I plan to bend my knees and still keep that tight ribbing down around my ankles!

In all the years I’ve searched, I’ve only found one pair that came in “long” – and they were the super heavyweight kind made for going out in sub-zero weather.  Even that pair didn’t fit real well – because most people who make pants for tall girls assume that we also have long backsides – and that just isn’t so! At least not for everyone.

If you think I’m right and you decide to go for it – let me know. I’d be glad to write some hot promotions for you in exchange for a pair or two! Marketing this product would be absolute joy.

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