Wake up Your Web Copy!

Motivate your visitors to take action with interesting, persuasive web copy.

Visit me at marte-cliff.comto see how I can help you gain more business.

Recent Posts

Archives

Site menu:

Drip Marketing Builds Trust

Learn how to set up your own drip marketing campaign:

 

September 2010
M T W T F S S
« Aug    
 12345
6789101112
13141516171819
20212223242526
27282930  

Ask Me Why I Love GoDaddy!

With GoDaddy on my side, even a non-techie like me can maintain a website.

I love that I can call at 2 a.m. if I want, and I'll find a friendly voice willing to help.

Check out
GoDaddy.com Hosting Plans

Categories

Meta

Tag: internet marketing

An Annoying New Trend in Web Marketing

Have you noticed? Lately, on many websites, you can’t go and read an entire article on one page. You get a teaser to get you interested in what they’re going to say, and then have to click forward, sometimes as many as 8 or 9 times, to get the entire article. I suppose the point [...]

Your Customers are in a Hurry!

I know – that’s a generalization and we shouldn’t generalize. I should have said “A whole lot of your customers are in a hurry.” But the point is still the same. Even people who aren’t in a hurry don’t like to waste their time on unnecessary, boring activities. I’m cranky about it this morning, because [...]

Market to Boomers With Feel-good Sights and Sounds

Baby boomers make up a huge part of the buying public right now. And studies show that women over 50 control a mammoth percentage of the nation’s wealth. This is a group with buying power, so if your product or service is one that would appeal to them, you’d do well to target them in [...]

Realtors – Don’t Stop Marketing Now!

Everyone agrees that the housing market is in trouble, but how this trouble affects individual real estate agents is the source of conflicting reports. Some say they simply can’t make a living any more. “Nothing is selling” is a refrain I’ve heard from agents from coast to coast. Many of these agents are dropping out [...]

Internet Marketing: Writing Web Copy for SEO

Some of the old myths about search engine optimization are still floating around, causing website owners to display copy that not only can’t be read, but seems to annoy the search engines. Why does it annoy? Because the search engines have gotten smart enough to recognize “keyword stuffing” – and they don’t appreciate it! But [...]

Drip Marketing as a Public Relations Tool

Public relations campaigns are created to generate good will for your company, along with name recognition and a perception of expertise or industry leadership. Most of the time, public relations campaigns center around press releases and the preparation of “media kits.” These media kits are several pages of information about your company’s background, products, services, [...]

3 Internet Marketing Mistakes that Cost You Sales

Some Internet marketers are making three big mistakes that can cost them business. And all three mistakes stem from the belief that “Everyone has high speed.” Nothing could be farther from the truth. So unless your target audience is limited only to high-income city dwellers, creating your site for high speed is costing you sales. [...]

An Internet marketing practice that loses my business…

This is a marketing ploy you don’t know about unless you visit a web page and say “no” to the offer. I don’t know how many times I’ve seen this, but every time I do it makes me take a mental note to delete everything from that marketer in the future. What’s the practice? It’s [...]

Why You Should Comment on Other People’s Blogs

Your competitors have blogs. People in industries related to yours have blogs. Are you reading them and taking the time to add a comment? If you want to increase exposure for your own business, you should. Every time you comment you have the opportunity to invite people back to your site, and on many blogs [...]

Why Real Estate Agents Should Publish a Personal Bio

Real estate is a “people” business – with success depending not just upon technical expertise and skill, but also upon interpersonal relationships. Because buyers, sellers, and agents work so closely together, trust and even camaraderie are important elements. Having something in common in addition to a real estate transaction helps create that trust, because humans [...]